{
 "schema": "aiblocks-page/1",
 "id": "agency-marketing-linkedin-content-creator",
 "type": "agent",
 "name": "LinkedIn content writer",
 "summary": "Get a LinkedIn voice profile, three content pillars, a 30-day calendar and post drafts with three hook options each. Bring your goal and stories.",
 "headline": "LinkedIn content writer",
 "subhead": "Tell it your goal on LinkedIn, who you want to reach and a few real stories or lessons from your work. It sets your voice and three to five topics, then plans a 30-day calendar. You get post drafts, each with three first lines to choose from.",
 "job": {
  "id": "grow-social",
  "name": "Grow on social"
 },
 "level": "intermediate",
 "thinking": "high",
 "tested": true,
 "updated": "2026-11-03",
 "first_published": "2026-10-26",
 "inputs": [
  {
   "type": "question",
   "required": true,
   "label": "Question",
   "what": "the problem, decision or piece of work you want help with, and what a good outcome looks like"
  },
  {
   "type": "brand_brain",
   "required": false,
   "label": "Brand brain",
   "what": "the brand's facts, voice, products, offers (with effective dates), claims register, personas and look"
  },
  {
   "type": "source_text",
   "required": false,
   "label": "Source text",
   "what": "a long source in full: an article, a video or talk transcript, or notes from a book, with its title, author and link"
  }
 ],
 "outputs": [
  {
   "type": "plan",
   "required": true,
   "label": "Plan",
   "what": "a dated plan: what to do, in what order, with a decision rule for each step"
  },
  {
   "type": "copy_draft",
   "required": true,
   "label": "Copy draft",
   "what": "a draft of any copy (ad, page, email or script) that a check or edit pass works on"
  }
 ],
 "you_give": [
  "Your goal on LinkedIn, such as a new job, clients or authority",
  "Who you want to reach, as a job title and the problem they have",
  "Your work, your field and what you know that others get wrong",
  "Two or three real stories, lessons or numbers from your work",
  "Posts you have written before, so it can match your voice (optional)",
  "Your current headline and About section (optional)"
 ],
 "you_get": [
  "A voice profile with lines that sound like you and lines that don't",
  "Three to five content pillars, each tied to your goal and your reader",
  "A 30-day calendar that mixes story, expertise, opinion and data posts",
  "Post drafts, each with three first-line options and a closing question",
  "A carousel script, if you ask for one",
  "A new headline and About section, if you ask for them",
  "A comment routine and the numbers to review after a month"
 ],
 "use_when": [
  "You want recruiters, clients or partners to find you through your posts.",
  "You have expertise but your posts get no comments.",
  "You are changing careers and want your posts to back up the move.",
  "A founder or manager needs a month of posts in a steady voice."
 ],
 "skip_when": [
  "You have one story and want one post. Use the LinkedIn post writer.",
  "You only want pillars and a posting rhythm. Use the LinkedIn content strategy planner.",
  "You only want your profile rewritten. Use the LinkedIn profile rewriter.",
  "You want to buy LinkedIn ads. Use the LinkedIn ads account auditor.",
  "You post for a company page and a team, not one person. Use the Social media strategist."
 ],
 "output_sample": {
  "input": [
   "Your goal on LinkedIn and the reader you want to reach",
   "Your field and two or three real stories or lessons",
   "Posts you wrote before (optional)",
   "Your current headline and About section (optional)"
  ],
  "prerequisites": [
   "A LinkedIn profile you can post from"
  ],
  "output": [
   {
    "name": "Reader and pillars",
    "contains": "Your goal, one specific reader and three to five topics you will return to."
   },
   {
    "name": "Voice profile",
    "contains": "Three tone words, plus lines that sound like you and lines that don't."
   },
   {
    "name": "30-day calendar",
    "contains": "A post type, pillar and topic for each posting day across four weeks."
   },
   {
    "name": "Post drafts",
    "contains": "Each post with three first-line options, a body, a closing question and any gap you must fill."
   },
   {
    "name": "Carousel script",
    "contains": "A slide-by-slide script with one idea per slide and a call to action."
   },
   {
    "name": "Profile rewrite",
    "contains": "A new headline and About section built on your reader and your proof."
   },
   {
    "name": "Comment routine and review",
    "contains": "Who to comment on and the numbers to read after a month."
   }
  ]
 },
 "output_shape": "ASSUMPTIONS AND MISSING\n  ASSUMED: <list> | MISSING: <list, such as a story or number only you can give>\n\nREADER AND PILLARS\n  goal <one line> | reader <title and problem> | pillars <3 to 5, each with why it fits>\n\nVOICE PROFILE\n  tone <3 words> | sounds like you <3 lines> | does not sound like you <3 lines>\n\n30-DAY CALENDAR\n  <week> | <day> | <post type: story, expertise, opinion, data, carousel> | <pillar> | <topic>\n\nPOST DRAFTS\n  <post type> | first line 1 <curiosity> | first line 2 <bold claim> | first line 3 <specific moment> | body <draft> | closing question <text> | GAP: <real detail you must add>\n\nCAROUSEL SCRIPT (if asked)\n  slide 1 <first line> | slides 2 to 7 <one idea each> | last slide <call to action>\n\nPROFILE REWRITE (if asked)\n  headline <draft> | About <draft>\n\nCOMMENT ROUTINE AND REVIEW\n  <who to comment on, how often> | <metric> | <starting number or MISSING>",
 "how_to_use": [
  "Download the pack from this page and add it to your AI as a skill. Or paste SKILL.md, then references/source-agent.md, into a new chat. Claude, ChatGPT and Gemini all work.",
  "Paste your goal, your reader, your field and two or three real stories or lessons. Paste past posts if you have them.",
  "Say: \"Build my LinkedIn voice profile and pillars, then plan 30 days and draft the first five posts. Leave a gap where you need a real story or number.\"",
  "Pick one first line for each draft. Read it aloud. If you wouldn't say it, change it.",
  "Fill every gap with a real detail, and remove any claim you can't back up. Post each draft yourself.",
  "After a month, paste your post numbers and the comments you got. Ask what to keep and what to drop."
 ],
 "checks": [
  "The result addresses your actual task and cites the evidence used.",
  "Examples, role-play experience and targets are kept separate from verified results.",
  "Claims of tests, memory, tool access or completed actions match what actually happened."
 ],
 "next": [
  {
   "name": "Social post calendar and draft writer",
   "url": "https://useaiblocks.com/skills/social-post-planner",
   "why": "Grow on social"
  },
  {
   "name": "Social content calendar maker",
   "url": "https://useaiblocks.com/skills/standing-social-calendar-maker",
   "why": "Grow on social"
  },
  {
   "name": "Social post performance reviewer",
   "url": "https://useaiblocks.com/prompts/post-flop-reason-finder",
   "why": "Grow on social"
  }
 ],
 "source": {
  "by": "Michael Sitarzewski and Agency Agents contributors",
  "repo": "msitarzewski/agency-agents",
  "url": "https://github.com/msitarzewski/agency-agents/blob/b37b5bb33b78f2c1d6567d98e25ca818e3259219/marketing/marketing-linkedin-content-creator.md",
  "licence": "MIT",
  "original_name": "LinkedIn Content Creator",
  "commit": "b37b5bb33b78f2c1d6567d98e25ca818e3259219"
 },
 "credits": [
  {
   "title": "LinkedIn Content Creator",
   "by": "Michael Sitarzewski and Agency Agents contributors",
   "url": "https://github.com/msitarzewski/agency-agents/blob/b37b5bb33b78f2c1d6567d98e25ca818e3259219/marketing/marketing-linkedin-content-creator.md",
   "used": "Original agent profile, preserved in references/source-agent.md; AI Blocks adds setup and review instructions."
  }
 ],
 "files": [
  "LICENSE",
  "references/source-agent.md",
  "SETUP.md",
  "source.json"
 ],
 "links": {
  "page": "https://useaiblocks.com/agents/agency-marketing-linkedin-content-creator",
  "markdown": "https://useaiblocks.com/agents/agency-marketing-linkedin-content-creator.md",
  "json": "https://useaiblocks.com/agents/agency-marketing-linkedin-content-creator.json",
  "instructions": "https://useaiblocks.com/skills/agency-marketing-linkedin-content-creator/SKILL.md",
  "download": "https://useaiblocks.com/skills/agency-marketing-linkedin-content-creator.zip",
  "api_item": "https://useaiblocks.com/api/v1/items/agency-marketing-linkedin-content-creator",
  "api_document": "https://useaiblocks.com/api/v1/documents/agent/agency-marketing-linkedin-content-creator",
  "mcp": "https://useaiblocks.com/mcp"
 }
}