{ "schema": "aiblocks-page/1", "id": "agency-marketing-private-domain-operator", "type": "agent", "name": "Customer community planner", "summary": "Plan a WeChat or WeCom customer community, from first contact to repeat purchase. Give it your brand, customer base and goal.", "headline": "Customer community planner", "subhead": "Give it your brand, your product, how many customers you can reach and your repeat-purchase goal. It plans a WeCom private domain, which is a customer list you own on WeChat. You get customer tags, community tiers, a daily content plan, welcome and lifecycle messages, and the numbers to track.", "job": { "id": "keep-customers", "name": "Keep customers coming back" }, "level": "intermediate", "thinking": "high", "tested": true, "updated": "2026-11-03", "first_published": "2026-10-26", "inputs": [ { "type": "question", "required": true, "label": "Question", "what": "the problem, decision or piece of work you want help with, and what a good outcome looks like" }, { "type": "business_profile", "required": false, "label": "Business profile", "what": "a sourced business profile with buyer, offer, activation, growth goal, stage and limits; missing private metrics remain unknown" } ], "outputs": [ { "type": "plan", "required": true, "label": "Plan", "what": "a dated plan: what to do, in what order, with a decision rule for each step" } ], "you_give": [ "Your brand, product type and price range", "Where customers come from now, such as package inserts, stores, livestreams or Mini Programs", "How many customers or members you have today, in WeCom or elsewhere, and what you use to manage them", "Your goal, such as more repeat orders, more VIP members or fewer lapsed customers", "Your staff size, your industry and any content rules you must follow (optional)" ], "you_get": [ "An audit of what you have and where customers drop out", "Customer tags and a community tier plan, with rules for moving people up and down", "A daily and weekly content schedule, and a first-72-hours plan for new members", "Lifecycle messages for new, growing, mature and inactive customers", "A list of platform and privacy risks, and the weekly numbers to track" ], "use_when": [ "You sell in China, you have customers coming from package inserts, stores or livestreams, and you want them in one WeCom list.", "You have a WeChat group that went quiet or turned into a coupon dump, and you want a plan to bring it back.", "You need a daily post plan and a first-72-hours plan for new members.", "You want customer stages and messages to bring back people who have not bought for 90 days." ], "skip_when": [ "You sell outside China and do not use WeChat or WeCom. Use the Repeat purchase improvement reviewer or the Loyalty and VIP program designer.", "You run WhatsApp groups or chats. Use the WhatsApp marketing planner.", "You want one campaign or an ad plan to find new customers. This plan is for the customers you already reach.", "You need to check a regulated claim, such as in finance or health. A compliance reviewer must approve it first.", "You want mass messages sent for you. It writes the plan and the text only." ], "output_sample": { "input": [ "Your brand, product type and price range", "Where customers come from now and how many you have", "The tools you use to manage customers", "Your goal, such as more repeat orders" ], "prerequisites": [ "A WeCom account and a person to run it, because the AI cannot do the daily work", "A plan to read WeCom's rules and the privacy law, which the AI cannot check live" ], "output": [ { "name": "Audit", "contains": "Your customer assets, where people drop out, and the first fix for each." }, { "name": "Tags and tiers", "contains": "Customer tags and community tiers with entry rules and rules to move up or down." }, { "name": "Content plan", "contains": "A daily and weekly post schedule with example text and the purpose of each post." }, { "name": "Lifecycle messages", "contains": "Messages for each stage, a first-72-hours plan, and where a person steps in." }, { "name": "Guard rails to confirm", "contains": "Consent, message limits and content checks to verify against current rules." }, { "name": "Numbers to track", "contains": "Weekly metrics from friend adds to repeat purchase, and how to work each out." }, { "name": "Open questions", "contains": "What you still need to tell it, so nothing is guessed." } ] }, "output_shape": "BRIEF AND ASSUMPTIONS\n brand | product | members today | tools | goal | MISSING: | ASSUMED: \n\nAUDIT\n asset | size | drop-off point | first fix \n\nTAGS AND TIERS\n tag | meaning \n tier | who gets in | what they get | when they move \n\nCONTENT PLAN\n