{
 "schema": "aiblocks-page/1",
 "id": "nonprofit-donor-thank-you-and-renewal-planner",
 "type": "skill",
 "name": "Nonprofit donor thank-you and renewal planner",
 "summary": "Share giving history and current follow-ups. Get thank-you steps, welcome messages, and plans for lapsed donors.",
 "headline": "Nonprofit donor thank-you and renewal planner",
 "subhead": "Share your giving records, thank-you process, and recent donor messages. It checks where follow-ups stop and which donors do not return. You get a thank-you plan, first-gift welcome steps, renewal timing, and separate plans for lapsed donors. US receipt rules need local review.",
 "job": {
  "id": "keep-customers",
  "name": "Keep customers coming back"
 },
 "level": "intermediate",
 "thinking": "high",
 "tested": true,
 "updated": "2026-10-28",
 "first_published": "2026-10-25",
 "inputs": [
  {
   "type": "question",
   "required": true,
   "label": "Question",
   "what": "the problem, decision or piece of work you want help with, and what a good outcome looks like"
  },
  {
   "type": "document",
   "required": false,
   "label": "Document",
   "what": "a finished document, such as a Word file, a PDF or a page of notes"
  },
  {
   "type": "spreadsheet",
   "required": false,
   "label": "Spreadsheet",
   "what": "a spreadsheet with its data, formulas and charts"
  }
 ],
 "outputs": [
  {
   "type": "plan",
   "required": true,
   "label": "Plan",
   "what": "a dated plan: what to do, in what order, with a decision rule for each step"
  },
  {
   "type": "copy_draft",
   "required": false,
   "label": "Copy draft",
   "what": "a draft of any copy (ad, page, email or script) that a check or edit pass works on"
  }
 ],
 "you_give": [
  "Dated giving records, current thank-you process, receipt wording, and donor contact preferences.",
  "Your country and its tax-receipt rules. The skill is built around US rules, so supply your own country details before you draft receipts."
 ],
 "you_get": [
  "A thank-you guide, donor contact plan, retention measures, and lapsed-donor campaign outline."
 ],
 "use_when": [
  "Fewer first-time donors give a second gift, and you do not know why.",
  "Receipts and thank-you notes go out late or sound the same for every donor.",
  "You want a plan for donors who stopped giving last year or the year before.",
  "Your board asks for a retention number and you have only total dollars raised."
 ],
 "skip_when": [
  "You are moving new prospects toward a first gift. Use the Nonprofit donor relationship planner.",
  "You are planning a mass appeal letter and gift amounts. Use the Nonprofit annual appeal planner.",
  "You need receipt wording that meets tax rules. This gives drafts only, so have your accountant or lawyer check US receipt text."
 ],
 "output_sample": {
  "input": [
   "Dated giving records, with each donor's gift dates and amounts",
   "How you thank donors today, and your current receipt wording",
   "Donor contact preferences",
   "Recent donor messages (optional)"
  ],
  "output": [
   {
    "name": "Retention measures",
    "contains": "Overall and first-year donor retention, plus counts of lapsed donors, trended over years."
   },
   {
    "name": "Stewardship matrix",
    "contains": "Gift-size tiers matched to how and how fast you say thank you."
   },
   {
    "name": "Donor path map",
    "contains": "Each touch from first gift through year three, including the first 90 days."
   },
   {
    "name": "Acknowledgment templates",
    "contains": "A first-gift welcome, a renewal receipt, a major-gift thank-you guide and a year-end summary."
   },
   {
    "name": "Renewal timing",
    "contains": "Asks tied to each donor's own giving dates."
   },
   {
    "name": "Win-back plan",
    "contains": "Separate messages for donors who lapsed recently and those who lapsed longer ago."
   }
  ]
 },
 "how_to_use": [
  "Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.",
  "Add a table of gifts (donor ID, gift date, amount), your current receipt and thank-you text, and your contact preferences. A CSV or spreadsheet works.",
  "Ask for the retention numbers first. Then fix receipt speed, then add the first-gift welcome, then plan the lapsed-donor outreach.",
  "You get tables for retention and the stewardship matrix, an outline for the donor path and win-back plan, and short draft letters. Have an accountant or lawyer check the receipt wording for your country. The receipt rules in the skill follow US tax rules.",
  "Measure retention again after one full giving cycle, and report it to your board next to total dollars raised."
 ],
 "checks": [],
 "next": [
  {
   "name": "Nonprofit annual appeal planner",
   "url": "https://useaiblocks.com/skills/nonprofit-annual-appeal-planner",
   "why": "Nonprofit annual appeal planner"
  },
  {
   "name": "Nonprofit donor relationship planner",
   "url": "https://useaiblocks.com/skills/nonprofit-donor-relationship-planner",
   "why": "Nonprofit donor relationship planner"
  }
 ],
 "source": {
  "by": "Nonprofit Skills",
  "repo": "sector-skills/nonprofit-skills",
  "url": "https://github.com/sector-skills/nonprofit-skills/tree/7d8a2ca9d471fc975d0e9ccd02fcdd66520fd1c8/nonprofit-skills-library/skills/fundraising-development/nonprofit-donor-retention",
  "licence": "MIT",
  "original_name": "nonprofit-donor-retention",
  "commit": "7d8a2ca9d471fc975d0e9ccd02fcdd66520fd1c8"
 },
 "credits": [
  {
   "title": "nonprofit-donor-retention skill",
   "by": "Nonprofit Skills",
   "url": "https://github.com/sector-skills/nonprofit-skills/tree/7d8a2ca9d471fc975d0e9ccd02fcdd66520fd1c8/nonprofit-skills-library/skills/fundraising-development/nonprofit-donor-retention",
   "used": "Copied under the MIT licence. We gave it a plain name. We added notes marked \"Added by AI Blocks\" so it works in this library. We added Before you start and After this sections that link to other AI Blocks steps."
  },
  {
   "title": "Original author",
   "by": "Brendon Connelly",
   "url": "https://brendonconnelly.com",
   "used": "Wrote the skill; Nonprofit Skills shared it in their collection."
  }
 ],
 "files": [
  "LICENSE"
 ],
 "links": {
  "page": "https://useaiblocks.com/skills/nonprofit-donor-thank-you-and-renewal-planner",
  "markdown": "https://useaiblocks.com/skills/nonprofit-donor-thank-you-and-renewal-planner.md",
  "json": "https://useaiblocks.com/skills/nonprofit-donor-thank-you-and-renewal-planner.json",
  "instructions": "https://useaiblocks.com/skills/nonprofit-donor-thank-you-and-renewal-planner/SKILL.md",
  "download": "https://useaiblocks.com/skills/nonprofit-donor-thank-you-and-renewal-planner.zip",
  "api_item": "https://useaiblocks.com/api/v1/items/nonprofit-donor-thank-you-and-renewal-planner",
  "api_document": "https://useaiblocks.com/api/v1/documents/skill/nonprofit-donor-thank-you-and-renewal-planner",
  "mcp": "https://useaiblocks.com/mcp"
 }
}