Launch stunt planner
Paste your launch and the big rival. Get three stunt ideas the press may cover, each with a worst-case limit.
Launch stunt planner is a free AI skill for the job "Grow on social". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks
What it does
A small business cannot outspend a big rival on ads. It can do something the big one will not: a bold, human move that gives a reporter a story. Stunts also go wrong. They cost more than planned, miss permits or put people at risk. This skill starts with the rival: what it does badly and what you do that is more fun, more human or better value. It turns that into a story a reporter could write in one line, and picks stunts where a founder or a face is in the picture. Each has a worst case and a money cap, so you can say yes with your eyes open. It then plans to review the stunt the same week.
You give it
- Your launch: what, when and where
- The big rival and what it does badly
- Your budget and your limits (optional)
- A brief (optional)
- A buyer brief (optional)
- Competitors (optional)
You get
- Three stunt ideas, each with a one-line headline
- A worst case and a money cap for each
- The rival, and why the contrast helps
- A plan to review the stunt the same week
Use it when
- You are launching against a big, comfortable rival.
- You have a small budget and need attention.
- You want a bold idea but fear it could go wrong.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Describe the launch, the rival and your budget.
- Pick the stunt whose worst case you can accept.
- Check permits and safety sign-offs before you say yes.
- Review the stunt the same week and write down what you would change.