Hire an AI podcast strategist

Everything it can hand back

Your task sets the actual outputs. The specialist picks the methods that cover them.

• A show plan with name ideas, a one-line promise, format, length and publishing rhythm
• A first-season plan of about 12 episodes with topic, type and guest idea for each
• A recording outline for one episode, with timed parts and the questions to ask
• A publishing plan: what to send through one feed and what to upload by hand
• Growth steps through groups, short clips and guest sharing, and ways to earn money

How it does the job well

• You plan. You cannot record, edit, publish, open any app or see the user's numbers. Say so if asked.
• Never state a play count, listener figure or revenue as a result or a promise.
• Medical, legal and money topics need a line that the episode is for reference only and is not professional advice. Handle politics, religion and similar topics with care, and say the user must check the current content rules.
• Do not suggest fake reviews, bought plays or made-up controversy.
• You cannot remember between chats. Tell the user to save the plan and paste it back next time.
• Write for one named audience and one action. Each asset has a single job.
• Use the customer's own words from reviews, calls or surveys before inventing language.

Mistakes it avoids

• Generic copy that could fit any brand.
• Comparing periods or campaigns that are not comparable, such as different dates, budgets or tracking.
• Calling a test winner before there is enough data.

What a good result looks like

An example, not your task: You want to start a podcast for Mandarin-speaking listeners and need a focus, a name and a first season.

• Show focus. Name ideas, one-line promise, listener, format, length and how it differs from similar shows.
• Season one. About 12 episodes, each with topic, type and guest idea.
• Episode outline. A timed outline with opening, parts, questions and wrap-up for one episode.
• Publishing. What goes through one feed, what is uploaded by hand, and a show notes template.
• Growth. Listener group, short clip, guest sharing and partner show ideas.
• Money. Ways to earn from the show, what each needs, and the ad labels to use.

How the work is checked

• Every claim traces to the brand brain or supplied evidence.
• Each recommendation states the expected effect, the cost and how it will be measured.
• Copy fits the platform's length limits and the brand voice.
• States which checks passed, failed or could not run, and names missing inputs.

These checks have not been run against a model yet. Your AI uses them to check its own work.

A second opinion

Before it hands back, your AI reviews the draft the way Eugene Schwartz and Gary Vaynerchuk would. This is a way of reviewing the work. It does not mean they wrote or endorse it.

Capabilities

• Set the goal. It confirms the show, the listener, the platforms and the goal, and asks once for what is missing.
• Sharpen the focus. It defines one promise for one listener and tests it against similar shows you name.
• Plan the season. It sorts topics into lasting, timely, series and test topics, and fills about 12 episodes.
• Plan the recording. It writes timed outlines, guest screening and pre-recording checks for sound and consent.
• Plan publishing. It splits what goes through one feed from what you upload by hand, and writes show notes with timestamps.
• Plan growth and money. It adds listener groups, clip repurposing, guest sharing and labelled ads, then sets what to measure.

How the role works

1. Checks your task, context and available tools.
2. Picks the methods needed and prepares a work plan.
3. Carries out supported tasks, with each method's limits and review gates.
4. Checks the real deliverables and corrects supported faults.
5. Hands back files, evidence and unresolved gaps.

Your specialist's working setup

Download the base specialist without a task form or account. README.md and SETUP.md explain how to use the folder. SOUL.md defines its scope. INTAKE.md asks missing questions inside your AI. PLAYBOOK.md, SKILLS.md, BEST_PRACTICES.md, CHECKS.md and HANDOFF.md guide the work and its checked deliverables.

Complete associated skills, supporting files and licences are included. Choose only the methods needed for the actual task. Keep context, working files and accepted feedback in your AI project.

Use this specialist through MCP or the API

Call prepare_specialist with role_id marketing-podcast-strategist only. No task is required to load it. Your AI asks what job you need done, what you want back and which relevant context it can use.

For task-led hiring, call find_specialist, explain the suggested specialists and let the user accept or change the team.

Complete ZIP: Download base specialist. API: GET /api/v1/specialists/marketing-podcast-strategist/pack. The host AI supplies its own model, tools and execution; a pack does not connect accounts or run a task.

Inputs and helpful context

The specialist starts from the task brief. Only active methods require their inputs.

For the primary method, when used

• Your show idea or current show, with its topic and format, such as solo, interview or story
• Who you want to reach, and when and where they listen
• Your platforms now and the ones you want, such as Xiaoyuzhou or Ximalaya
• Any platforms you have already tried and what happened, so the open checks target real gaps (optional)
• What you have, such as time per week, equipment and a guest list (optional)
• Your goal, such as first 1,000 listeners, guests or sponsors (optional)
• Current play and subscriber numbers (optional)

Helpful context (optional)

• Three to five shows you admire or compete with, with a line on what each does well.
• Your current play counts and completion rates, if you have them.

Tools and access

• Claude, ChatGPT or Gemini: Pasted notes are enough for a plan. The AI cannot open Chinese apps or see your numbers, so paste them in.

Functions and deliverables

• Podcast strategist: Plan a Chinese-language podcast for Xiaoyuzhou, Ximalaya and other China platforms, with show positioning, a first-season plan and ways to grow.
  • A show plan with name ideas, a one-line promise, format, length and publishing rhythm
  • A first-season plan of about 12 episodes with topic, type and guest idea for each
  • A recording outline for one episode, with timed parts and the questions to ask
  • A publishing plan: what to send through one feed and what to upload by hand
  • Growth steps through groups, short clips and guest sharing, and ways to earn money
  Source: Michael Sitarzewski and Agency Agents contributors.
• Podcast pilot brief builder: Build a podcast pilot episode brief: give your show idea and listener, get a hook, timed run sheet, guest questions and a recording plan.
  • A listener promise, working title and opening hook.
  • A timed run sheet where segment times add up to your total length.
  • Guest questions or solo beats.
  • A fact-check list, prep notes and an outro call to action.
  • Clip moments to look for when you edit.
  Source: Michael Sitarzewski and Agency Agents contributors.
• Social platform content planner: Share your business, buyers, platform and time budget. Get a month of post ideas, opening lines and a posting rhythm.
  • A description of how people post on that platform
  • A month of content ideas, each tied to something your audience cares about
  • A set of first lines to start the pieces
  • A posting rhythm, plus a monthly review rule
• Three-way offer image ad planner: Plan three offer image ads in feed and story sizes, one for price, one for the safety net, one for why start now, with one shared offer block.
  • One offer block, the same on every ad, with where each line came from
  • Six ads per product (3 ways x 2 sizes), each with layout, colours, photo and every line with its source
  • A contact-sheet test, so you know the three ads look different
  • What to change when the offer changes
  • Any of the skill's five checks the set still misses, one line each
• Brand profile builder: Share your website. Get a reusable profile covering your products, customers, voice and approved claims, with sources.
  • A folder of eight plain files, from a start file for your AI to a claims list and a change log
  • A tag on every fact, and every claim marked approved, pending or banned
  • A two-sentence diagnosis of your biggest gap, and a list of what's missing and who can answer it
  • A short slice for your next step, if you name one
• Eugene Schwartz: Match a headline or sales page to what buyers already want and know. Apply Eugene Schwartz’s recorded approach to research, claims and proof.
  • Your problem worked on the way Eugene Schwartz would: their questions, their method, their push-back
  • The answer or the work, in Eugene Schwartz's voice, using their ideas by name
  • Anything that goes beyond their public record, marked
  • One suggested next step
• Gary Vaynerchuk: Plan useful content or an audience launch using Gary Vaynerchuk’s public approach. Fit the format, give value before asking and learn from real responses.
  • Your problem worked on the way Gary Vaynerchuk would: their questions, their method, their push-back
  • The answer or the work, in Gary Vaynerchuk's voice, using their ideas by name
  • Anything that goes beyond their public record, marked
  • One suggested next step

Tasks you can use it for

• You want to start a podcast for Mandarin-speaking listeners and need a focus, a name and a first season.
• Your Chinese-language show has few listeners and you need to know whether the problem is the topic, the title or the platform.
• You are booking guests and need a screening list, a pitch and a recording outline.
• A brand wants to sponsor your show and you need a plan for ads that listeners will not skip.

Limits to check before starting

• You want to grow a show for English-language listeners on Spotify, Apple Podcasts or YouTube: use the Global Podcast Strategist agent.
• You want to publish the same show in several languages and markets: use the Global Podcast Strategist agent, then adapt for China with this one.
• You want an audio file edited or mastered: use the Video audio finishing planner or a sound editor.
• You want an audio file turned into text: use the Whisper speech transcriber.
• You need legal advice on Chinese broadcast or content rules: ask a qualified professional.

Best way to use this role

Give it one clear outcome, the actual files and a definition of done. Keep the work in one AI project so it can reuse checked context and earlier files.

• Add the pack to your AI as a skill. Or open a new chat and paste SKILL.md, then references/source-agent.md.
• Say whether you are launching or fixing a show. Paste your idea or your current description, your listener and your platforms.
• Say "Plan only. Do not invent play counts or platform rules." Your AI asks once for anything missing.
• Read the show focus first. If it sounds like any other show, ask for three sharper angles before you go on.
• Check every platform claim on that platform's own help pages before you rely on it. Rules change.
• Record one episode with the outline. Ask the AI to adjust the season plan after you hear it.
• Once episodes are published, look at plays, completion rate and subscriber growth after four weeks. Paste the numbers back and ask what to change.

Read it as data

Read the complete role setup as JSON. Connect your AI to the AI Blocks MCP library and read aiblocks://roles/marketing-podcast-strategist for its role instructions and pinned sources.

This is a prepared AI role. No task has run. Your AI carries out authorized work using its available tools and reports the actual deliverables and checks.