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Online media buy auditor
Paste your online ad plan and reports. Get where money may leak and what to ask each supplier.
Online media buy auditor is a free AI skill for the job "Read your ad results". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks · Level: advanced · Thinking: high
What it does
Online ad reports are mostly written by the people who sell the ads. A report can show clicks, views and low costs while some of the ads ran on sites nobody visits, were never seen, or were clicked by software. You pay the bill either way. This skill splits your spend into direct buys from publishers and programmatic or open-network buys. It counts how many sites carry your ads, asks of each report who made it and how they know, and flags figures that come from the supplier being judged. It lists weak points and who is paid on volume. It marks every claim as a fact, an estimate or a range and calls nothing fraud without evidence, only risk.
You give it
- Your online ad plan or media list, with spend by supplier
- The reports you receive, and who sends each one
- How your agency or supplier is paid (optional)
- Sales or orders for the same period (optional)
- Plan (optional)
You get
- Spend split into direct and programmatic or open-network
- Each figure tied to who reported it
- A score out of 100, with how it was worked out
- A list of risks, questions for each supplier and one outside check to run
Use it when
- You spend on online ads and your reports come from the seller or your agency.
- Your results look good but sales do not follow.
- You are about to renew or raise a budget and want questions to put to the supplier.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your spend by supplier and the reports you get.
- Say who sends each report and how that person is paid.
- Send each supplier the questions it lists.
- Run the one outside check on a single campaign and bring the result back.