AI Blocks › Set up your brand file
Premium positioning mapper
Give it your product and buyer groups. Get exclusivity, identity and story angles per group to test.
Premium positioning mapper is a free AI skill for the job "Set up your brand file". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks
What it does
Shoppers pay more when the product says something about who they are. A discount does the opposite: it teaches them to wait for the next sale. Many stores know this and still lack a clear way to say what is special, so they fall back on cutting the price. This skill goes group by group, from shoppers who have never heard of you to those who know every rival. For each group it asks what exclusive means to them, finds a true quality your rivals do not claim, and writes who the buyer wants to be seen as and the moment in their life the product belongs to. It then writes three lines to test and checks your price against the claim with profit-per-unit sums. It also lists what not to say.
You give it
- Your product and current price
- Two to four buyer groups, with how well each knows you and your rivals
- Reviews or buyer interview notes (optional)
- Your landed cost and fulfilment cost per unit, and up to two higher test prices
- Rival prices and what rivals claim (optional)
- Customer words (optional)
You get
- Per group, what feels exclusive, the identity they want and the story that links product to life
- Three lines to test per group, each passed or failed on want, see myself and remember
- Ad ideas that carry the story without a discount, and a list of what not to say
- A price table with profit per unit and units needed, a verdict, and a test plan
Use it when
- You want to raise prices or stop relying on sales, and need a reason a buyer will accept.
- You sell the same product to different kinds of buyers and one message does not fit them all.
- You are about to brief creators or write ads and want a story that does not lean on a discount.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your product, price and buyer groups. Add real review lines or interview notes for each group if you have them.
- Add your landed cost, fulfilment cost and the higher prices you want to test.
- Test the best line per group with 2 or 3 buyers before you spend on ads.
- Keep a control at your old price when you try a higher one.