AI Blocks › Set up your brand file
Turn your box opening into a moment customers film and repeat
Give it your store link and order data. Get a customer ritual, an unboxing plan and the inserts that carry it.
Plan a branded unboxing that customers film and reorder for is a free AI workflow for the job "Set up your brand file". It guides your AI through several skills in order, passing each step's output to the next.
Free · No account · Made by AI Blocks
What it does
When your product looks like your rivals', the box is one of the few places left to stand apart. Most boxes are just a container. Customers rarely film them, and nothing in them makes someone come back. The steps build the moment in order. First it reads your store and reviews into a brand file. Then it designs one small act that customers can repeat around your product, such as a way to open, use or store it, and gives three ideas with a 90-day plan for one. Next it matches the box to that ritual, one cue per sense, with the cost of each. Last it chooses the inserts and gifts for each customer tier, costs them per order and checks how many repeat orders pay them back.
You give it
- Your store address, and reviews that show how customers use the product (optional)
- Photos of your current box, insert and wrapping
- Your average order value, gross margin and orders per month
- Your current packaging cost per order and any repeat rate you know
- A budget per order and a few lines in your brand voice (optional)
- Customer words (optional)
You get
- A brand file that the later steps work from
- Three ritual ideas with a name and a line to explain each, and a 90-day plan for one
- An unboxing plan with one matched cue per sense, its cost per order and a test of two versions
- Insert and gift tiers with costs, an insert card spec and the repeat orders needed to pay back
Use it when
- Your product looks like your rivals' and you want a pack opening that customers repeat and share.
- You send orders in plain boxes and want to know what is worth adding for the cost.
- You want customers to reorder, and think a ritual or gift could help.
Steps
- Brand profile builder: Share your website. Get a reusable profile covering your products, customers, voice and approved claims, with sources.
- Brand ritual designer: Give it your product and its use. Get three customer rituals and a launch plan for one.
- Sensory unboxing planner: Describe your product and pack. Get matched sense cues with costs and an unboxing script.
- Unboxing insert and gift planner: Give it order value and margin. Get a costed unboxing plan with insert card, note and gift rules.
How to use it
- Download the handoff pack. It's a zip with HANDOFF.md and every skill file this workflow uses.
- Give the folder to Claude (in Claude Code, or as files in a Claude Project) and say "Follow HANDOFF.md".
- Attach photos of your current box. The AI can read images.
- Choose your three words for the brand feeling when it asks. It will offer five if you have none.
- Ask your packaging supplier for real quotes before you commit. The plan uses cost bands.