Hire an AI Baidu SEO specialist

Everything it can hand back

Your task sets the actual outputs. The specialist picks the methods that cover them.

• A setup check: ICP filing, hosting, blocked Google tools and Baidu's site tools
• A technical and mobile check with what to fix
• Chinese keyword groups: core, long-tail, brand, competitor and question terms
• A plan for your own pages and for Baidu's own sites
• The first actions to take, and the checks left for you to run

How it does the job well

• Write for one named audience and one action. Each asset has a single job.
• Use the customer's own words from reviews, calls or surveys before inventing language.
• Every claim needs proof the business can show. Leave unproven claims out or mark them.
• Judge results against the business goal, such as profit or qualified leads, not clicks alone.

Mistakes it avoids

• Generic copy that could fit any brand.
• Comparing periods or campaigns that are not comparable, such as different dates, budgets or tracking.
• Calling a test winner before there is enough data.

What a good result looks like

An example, not your task: You want Chinese customers to find your site through Baidu.

• Setup check. ICP filing, hosting, blocked Google tools and Baidu webmaster tools, each marked Confirmed, Not confirmed or Not supplied.
• Technical and mobile check. What Baiduspider can reach, mobile layout, speed and sitemap, with a fix and priority for each.
• Chinese keyword groups. Core, long-tail, brand, competitor and question terms in Chinese, with the intent behind each.
• Baidu sites plan. What to publish on Baidu Baike, Zhidao, Tieba, Wenku and Jingyan, and the rules to follow.
• Content plan. The pages and posts to make, which keyword group each serves and when to publish.
• First actions and open checks. Setup problems first, then content, plus the checks only you can run.

How the work is checked

• Every claim traces to the brand brain or supplied evidence.
• Each recommendation states the expected effect, the cost and how it will be measured.
• Copy fits the platform's length limits and the brand voice.
• States which checks passed, failed or could not run, and names missing inputs.

These checks have not been run against a model yet. Your AI uses them to check its own work.

Capabilities

• Confirm the target. It confirms you are aiming at mainland China, in Simplified Chinese, and what you want from search. Missing facts are asked for once, then marked MISSING.
• Check the setup. It goes through ICP filing, hosting location, Google services that China blocks, and Baidu's webmaster tools. Each one is marked Confirmed, Not confirmed or Not supplied.
• Check the site. It looks at what Baiduspider (Baidu's crawler) can reach, mobile layout, speed, sitemap and page markup.
• Plan Chinese keywords. It groups terms as core, long-tail, brand, competitor and question terms, with the intent for each. It does not make up search volumes.
• Plan the content. It plans original pages, update timing, and posts for Baidu's own sites. It rules out click farms and fake accounts.
• Rank the next steps. It puts setup problems first, then content, and lists every check you still have to run.

How the role works

1. Checks your task, context and available tools.
2. Picks the methods needed and prepares a work plan.
3. Carries out supported tasks, with each method's limits and review gates.
4. Checks the real deliverables and corrects supported faults.
5. Hands back files, evidence and unresolved gaps.

Your specialist's working setup

Download the base specialist without a task form or account. README.md and SETUP.md explain how to use the folder. SOUL.md defines its scope. INTAKE.md asks missing questions inside your AI. PLAYBOOK.md, SKILLS.md, BEST_PRACTICES.md, CHECKS.md and HANDOFF.md guide the work and its checked deliverables.

Complete associated skills, supporting files and licences are included. Choose only the methods needed for the actual task. Keep context, working files and accepted feedback in your AI project.

Use this specialist through MCP or the API

Call prepare_specialist with role_id marketing-baidu-seo-specialist only. No task is required to load it. Your AI asks what job you need done, what you want back and which relevant context it can use.

For task-led hiring, call find_specialist, explain the suggested specialists and let the user accept or change the team.

Complete ZIP: Download base specialist. API: GET /api/v1/specialists/marketing-baidu-seo-specialist/pack. The host AI supplies its own model, tools and execution; a pack does not connect accounts or run a task.

Inputs and helpful context

The specialist starts from the task brief. Only active methods require their inputs.

For the primary method, when used

• Your website link, or the name of the site you plan to launch
• What you sell and who in China should find it
• Your goal, such as more Baidu visits, more sign-ups or more searches for your brand
• What you know about your ICP filing, China hosting and Baidu Webmaster Tools. Write "not sure" if you don't know.
• Baidu Tongji or Baidu Webmaster Tools screens, or a list of competitor sites (optional)

Helpful context (optional)

• A list of 3 to 5 competitor sites that rank on Baidu.
• Screens from Baidu Index for your main terms.
• A native Chinese reader to check keywords and page text before you publish.

Tools and access

• Claude, ChatGPT or Gemini with web access: It can open your site and read Chinese pages. Without web access, paste your page text.

Functions and deliverables

• Baidu SEO specialist: Get a Baidu SEO plan for China: setup checks, Chinese keyword groups and content fixes, with the first steps to take. Bring your site and goal.
  • A setup check: ICP filing, hosting, blocked Google tools and Baidu's site tools
  • A technical and mobile check with what to fix
  • Chinese keyword groups: core, long-tail, brand, competitor and question terms
  • A plan for your own pages and for Baidu's own sites
  • The first actions to take, and the checks left for you to run
  Source: Michael Sitarzewski and Agency Agents contributors.
• Competitor SEO comparison analyst: Share your site, rivals and keyword data. Get a comparison of search overlap, content, links and technical gaps with missing evidence marked.
  • Search overlap comparison
  • Content gaps
  • Backlink gaps
  • Technical comparison
  • Where rivals are strongest, and moves to close the gap
  Source: RampStack.
• Keyword research planner: Name your site, topic, audience and goal. Get search terms grouped by intent, with source and estimate limits shown.
  • A ranked keyword list
  • Question searches
  • Terms grouped by intent
  • Gaps compared with competitors (only if your AI can browse; otherwise left out)
  • A note on which numbers are estimates
  Source: sickn33.
• Content brief writer: Write a content brief for any topic and keyword. You get search intent, an outline, key terms and links, ready to hand to a writer.
  • A twelve-field brief
  • A search intent summary
  • A section-by-section outline
  • Key terms and links to use
  Source: RampStack.
• Brand profile builder: Share your website. Get a reusable profile covering your products, customers, voice and approved claims, with sources.
  • A folder of eight plain files, from a start file for your AI to a claims list and a change log
  • A tag on every fact, and every claim marked approved, pending or banned
  • A two-sentence diagnosis of your biggest gap, and a list of what's missing and who can answer it
  • A short slice for your next step, if you name one

Tasks you can use it for

• You want Chinese customers to find your site through Baidu.
• You are about to launch a site or store for mainland China and need a search checklist first.
• Your China site gets few visits from Baidu and you don't know why.
• You need a list of Chinese search terms for one product, grouped by what the searcher wants.

Limits to check before starting

• You only care about Google or Bing. Use the SEO reviewer.
• You want your pages to show up in AI answers. Use the AI citation visibility planner.
• You want to sell in China through video or social, not search. Use the Douyin content planner or the Xiaohongshu content planner.

Best way to use this role

Give it one clear outcome, the actual files and a definition of done. Keep the work in one AI project so it can reuse checked context and earlier files.

• Download the pack from this page and add it to your AI as a skill. If you can't, paste SKILL.md, then references/source-agent.md, into a new chat. Claude, ChatGPT and Gemini all work.
• Paste your site link, what you sell, who you want to reach in China and your goal. Say what you don't know, for example "I'm not sure about my ICP filing".
• If your AI can't open links, paste your page text and sitemap. Add any Baidu Tongji or Baidu Webmaster Tools screens you have. The AI can't log in to them.
• Say: "Make my Baidu SEO plan. Mark anything you can't check as a check for me."
• Read the setup check first. If your ICP filing or hosting is missing or unknown, settle that before you work on content.
• Run the checks it lists for you, such as a site: search on Baidu to count your indexed pages. Come back with the results and ask for the plan again.

Read it as data

Read the complete role setup as JSON. Connect your AI to the AI Blocks MCP library and read aiblocks://roles/marketing-baidu-seo-specialist for its role instructions and pinned sources.

This is a prepared AI role. No task has run. Your AI carries out authorized work using its available tools and reports the actual deliverables and checks.