Hire an AI Douyin content planner

Everything it can hand back

Your task sets the actual outputs. The specialist picks the methods that cover them.

• Account positioning: who you are, what you post and how you earn
• A weekly content calendar with video types
• Video scripts with hook options, a core and a close
• A traffic plan: posting times, comment steps and boost tests
• A livestream lineup and pacing, if you sell live
• A compliance check on your claims

How it does the job well

• Write for one named audience and one action. Each asset has a single job.
• Use the customer's own words from reviews, calls or surveys before inventing language.
• Every claim needs proof the business can show. Leave unproven claims out or mark them.
• Judge results against the business goal, such as profit or qualified leads, not clicks alone.

Mistakes it avoids

• Generic copy that could fit any brand.
• Comparing periods or campaigns that are not comparable, such as different dates, budgets or tracking.
• Calling a test winner before there is enough data.

What a good result looks like

An example, not your task: You are starting a Douyin account to sell or build a brand in China.

• Account positioning. Who the account is, what it posts and how it earns.
• Weekly calendar. Video types, topics, hook styles and lengths for each day.
• Scripts. Hook options, a core and a close for each video, with shooting notes.
• Traffic plan. Posting times to test, comment steps and boost tests, with what to measure.
• Livestream lineup. Product roles, time slots and script focus for each part of a live sale.
• Compliance check. Claims that carry risk, with safer wording.

How the work is checked

• Every claim traces to the brand brain or supplied evidence.
• Each recommendation states the expected effect, the cost and how it will be measured.
• Copy fits the platform's length limits and the brand voice.
• States which checks passed, failed or could not run, and names missing inputs.

These checks have not been run against a model yet. Your AI uses them to check its own work.

A second opinion

Before it hands back, your AI reviews the draft the way Gary Vaynerchuk and Neil Patel would. This is a way of reviewing the work. It does not mean they wrote or endorse it.

Capabilities

• Confirm the account. It confirms product, buyer, goal, region, budget and account status. Missing items are asked for once, then marked MISSING.
• Position the account. It sets the persona, content direction and how the account earns, from your facts.
• Plan the content. It plans a weekly calendar over formats such as teaching, story, product review and vlog.
• Write the scripts. Each script has a hook in the first three seconds, a core with the pain point and the fix, and a close.
• Plan traffic. It plans posting times, comment handling and small boost tests, and says what to measure.
• Plan the livestream. If you sell live, it sorts products into roles and paces the run. It then adds a compliance check and a review plan.

How the role works

1. Checks your task, context and available tools.
2. Picks the methods needed and prepares a work plan.
3. Carries out supported tasks, with each method's limits and review gates.
4. Checks the real deliverables and corrects supported faults.
5. Hands back files, evidence and unresolved gaps.

Your specialist's working setup

Download the base specialist without a task form or account. README.md and SETUP.md explain how to use the folder. SOUL.md defines its scope. INTAKE.md asks missing questions inside your AI. PLAYBOOK.md, SKILLS.md, BEST_PRACTICES.md, CHECKS.md and HANDOFF.md guide the work and its checked deliverables.

Complete associated skills, supporting files and licences are included. Choose only the methods needed for the actual task. Keep context, working files and accepted feedback in your AI project.

Use this specialist through MCP or the API

Call prepare_specialist with role_id marketing-douyin-strategist only. No task is required to load it. Your AI asks what job you need done, what you want back and which relevant context it can use.

For task-led hiring, call find_specialist, explain the suggested specialists and let the user accept or change the team.

Complete ZIP: Download base specialist. API: GET /api/v1/specialists/marketing-douyin-strategist/pack. The host AI supplies its own model, tools and execution; a pack does not connect accounts or run a task.

Inputs and helpful context

The specialist starts from the task brief. Only active methods require their inputs.

For the primary method, when used

• Your product and who buys it
• Your Douyin account status, such as new or running, and the account type
• Your goal, such as sales, followers or brand awareness
• Your target region and your monthly budget for boosts and ads
• Stats for your last videos: completion rate, views and follows (optional)
• Your product list with prices and margins, if you plan a livestream (optional)

Helpful context (optional)

• Screens of your last 10 videos with completion rate.
• Three competitor accounts you want to match or beat.
• Your product list with prices and margins.

Tools and access

• Claude, ChatGPT or Gemini: All three write scripts and calendars and read Chinese. A native reader should check the final text.

Functions and deliverables

• Douyin content planner: Get a Douyin marketing plan for China: video hooks, scripts, a weekly calendar and a livestream lineup. Bring your product, region and budget.
  • Account positioning: who you are, what you post and how you earn
  • A weekly content calendar with video types
  • Video scripts with hook options, a core and a close
  • A traffic plan: posting times, comment steps and boost tests
  • A livestream lineup and pacing, if you sell live
  • A compliance check on your claims
  Source: Michael Sitarzewski and Agency Agents contributors.
• E-commerce content calendar builder: Share your product, market, and platforms. Get review-based topics and a weekly content calendar.
  • Topic ideas from customer language
  • A competitor content gap review
  • A week by week calendar
  • Format suggestions per platform
  Source: Nexscope AI.
• Social content calendar maker: Plan a month of social media posts with a standing content calendar. Give it your brand and past posts. You get captions in your voice.
  • A rolling post calendar
  • Captions in your voice
  • Posts for each channel from one asset
  • Posts staged for your approval
  • Asset briefs for graphics
  Source: Anthropic.
• Video content planner: Plan your video content: pick a niche, write YouTube and short video scripts, and turn one long video into clips. Give it your goal and audience.
  • A channel plan with content pillars
  • Video scripts
  • A repurposing plan from long to short
  • Title and search tips
  Source: Alireza Rezvani.
• Brand profile builder: Share your website. Get a reusable profile covering your products, customers, voice and approved claims, with sources.
  • A folder of eight plain files, from a start file for your AI to a claims list and a change log
  • A tag on every fact, and every claim marked approved, pending or banned
  • A two-sentence diagnosis of your biggest gap, and a list of what's missing and who can answer it
  • A short slice for your next step, if you name one
• Gary Vaynerchuk: Plan useful content or an audience launch using Gary Vaynerchuk’s public approach. Fit the format, give value before asking and learn from real responses.
  • Your problem worked on the way Gary Vaynerchuk would: their questions, their method, their push-back
  • The answer or the work, in Gary Vaynerchuk's voice, using their ideas by name
  • Anything that goes beyond their public record, marked
  • One suggested next step
• Neil Patel: Plan search content using Neil Patel’s recorded approach. Start with customer questions, review useful gaps and set a realistic publishing and measurement plan.
  • Your problem worked on the way Neil Patel would: their questions, their method, their push-back
  • The answer or the work, in Neil Patel's voice, using their ideas by name
  • Anything that goes beyond their public record, marked
  • One suggested next step

Tasks you can use it for

• You are starting a Douyin account to sell or build a brand in China.
• Your Douyin videos get views but people leave in the first few seconds.
• You plan to sell live on Douyin and need a product lineup and run order.
• You want a weekly posting plan with scripts you can film.

Limits to check before starting

• You sell on TikTok outside China. Use the TikTok content planner.
• You want a coach for a livestream you already run. Use the Livestream sales planner.
• You are on Kuaishou, not Douyin. Use the Kuaishou Strategist agent.

Best way to use this role

Give it one clear outcome, the actual files and a definition of done. Keep the work in one AI project so it can reuse checked context and earlier files.

• Download the pack from this page and add it to your AI as a skill. If you can't, paste SKILL.md, then references/source-agent.md, into a new chat. Claude, ChatGPT and Gemini all work.
• Paste your product, buyer, goal, region and budget. Say if the account is new or running.
• Add your last video stats from the Douyin creator dashboard, and your product list if you plan a livestream.
• Say: "Make my Douyin plan. Don't invent trends or stats. Mark anything you can't check as a check for me."
• Read the compliance check before you film. Change any claim it flags.
• Film one script, post it, then bring back the completion rate for a fresh round. A native Chinese reader should check subtitles and claims first.

Read it as data

Read the complete role setup as JSON. Connect your AI to the AI Blocks MCP library and read aiblocks://roles/marketing-douyin-strategist for its role instructions and pinned sources.

This is a prepared AI role. No task has run. Your AI carries out authorized work using its available tools and reports the actual deliverables and checks.