AI Blocks › Plan what ads to test
Ad creative mix planner
Give it your live ads. Get a target mix across sources, stages and formats.
Ad creative mix planner is a free AI skill for the job "Plan what ads to test". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks · Level: advanced
What it does
When two or three ads hold nearly all your spend, one tired format can pull the whole account down. A healthier account runs 10 to 15 truly different formats and angles at once, so spend is spread and one fading ad does little harm. This skill looks at what you have live and sorts it three ways. By source: AI-made, made by creators, or made in-house. By stage: how much the buyer already knows, from top to bottom of the funnel. And by format. It then sets a target mix and fills the gaps. The sources suggest making new formats for other stages of awareness rather than variants of a winner. The splits are one masterclass's starting mix, so adjust them to what you can make and trust.
You give it
- A list of live ads with format, source, stage and spend
- Your team capacity and budget
- Brand story assets you can use, such as founder and behind-the-scenes content (optional)
- What buyers already know about your problem and product (optional)
- Brand brain (optional)
You get
- A target mix by source, stage and format
- Which formats to add and which to retire
- 10 to 15 distinct format and angle slots
- An ad set layout across stages, and a pain-versus-desire balance
Use it when
- Most of your spend sits on two or three ads and you want to spread the risk.
- You have only made variants of your best ad and want new kinds of ad.
- You are deciding where to put your team's time: AI, creators or in-house.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your live ads as a list or table with format, source, stage and spend.
- Say what your team can make and what it costs. Small stores should say so.
- Add the story assets you have, such as a founder or behind-the-scenes footage.
- Fill the gaps in order, and check again after a month.