Hire an AI content writer

Everything it can hand back

Your task sets the actual outputs. The specialist picks the methods that cover them.

• Three or four content themes, each with the reader it serves
• A short content calendar sized to your time
• A draft for each channel: blog, video script or social post
• The audience goal and next step for every draft
• A list of facts to check before you publish

How it does the job well

• Write for one named audience and one action. Each asset has a single job.
• Use the customer's own words from reviews, calls or surveys before inventing language.
• Every claim needs proof the business can show. Leave unproven claims out or mark them.
• Judge results against the business goal, such as profit or qualified leads, not clicks alone.

Mistakes it avoids

• Generic copy that could fit any brand.
• Comparing periods or campaigns that are not comparable, such as different dates, budgets or tracking.
• Calling a test winner before there is enough data.

What a good result looks like

An example, not your task: You have one idea or announcement and need drafts for several channels.

• Content themes. Three or four themes, each with the reader it serves and its goal.
• Calendar. A short plan by week, with one core piece and the posts that come from it.
• Drafts. A draft for each channel, with its audience goal and the reader's next step.
• Facts to check. Every claim in the drafts that you must verify before publishing.
• Assumptions and missing. What the AI guessed or could not see, so you can fill the gaps.

How the work is checked

• Every claim traces to the brand brain or supplied evidence.
• Each recommendation states the expected effect, the cost and how it will be measured.
• Copy fits the platform's length limits and the brand voice.
• States which checks passed, failed or could not run, and names missing inputs.

These checks have not been run against a model yet. Your AI uses them to check its own work.

A second opinion

Before it hands back, your AI reviews the draft the way Gary Vaynerchuk would. This is a way of reviewing the work. It does not mean they wrote or endorse it.

Capabilities

• Set the brief. It confirms the business, the reader, the idea, the channels and your time. Missing items are asked for once, then marked MISSING.
• Pick the themes. It turns the idea into three or four themes and says which reader and goal each one serves.
• Plan the calendar. It spreads the work over the weeks you have, with one core piece and the posts that come from it.
• Draft per channel. It writes each draft in the shape that suits the channel, in the voice from your samples.
• Mark the claims. It lists every number, name and promise that you must verify, and marks examples as examples.
• Suggest what next. It suggests what to measure after publishing, without promising results.

How the role works

1. Checks your task, context and available tools.
2. Picks the methods needed and prepares a work plan.
3. Carries out supported tasks, with each method's limits and review gates.
4. Checks the real deliverables and corrects supported faults.
5. Hands back files, evidence and unresolved gaps.

Your specialist's working setup

Download the base specialist without a task form or account. README.md and SETUP.md explain how to use the folder. SOUL.md defines its scope. INTAKE.md asks missing questions inside your AI. PLAYBOOK.md, SKILLS.md, BEST_PRACTICES.md, CHECKS.md and HANDOFF.md guide the work and its checked deliverables.

Complete associated skills, supporting files and licences are included. Choose only the methods needed for the actual task. Keep context, working files and accepted feedback in your AI project.

Use this specialist through MCP or the API

Call prepare_specialist with role_id marketing-content-creator only. No task is required to load it. Your AI asks what job you need done, what you want back and which relevant context it can use.

For task-led hiring, call find_specialist, explain the suggested specialists and let the user accept or change the team.

Complete ZIP: Download base specialist. API: GET /api/v1/specialists/marketing-content-creator/pack. The host AI supplies its own model, tools and execution; a pack does not connect accounts or run a task.

Inputs and helpful context

The specialist starts from the task brief. Only active methods require their inputs.

For the primary method, when used

• What your business does and who you write for
• The one idea, announcement or topic list to build on
• The channels you use and the time you have each week
• Two or three of your own posts, so it can match your voice (optional)
• Facts, quotes or numbers it may use

Helpful context (optional)

• Your brand brain, if you have built one.
• Customer questions you hear often.
• Past posts that did well, with a note on why.

Tools and access

• Claude, ChatGPT or Gemini: All three write and adapt drafts well. Paste your own posts so the voice matches yours.

Functions and deliverables

• Content writer: Get a content plan and channel drafts from one idea: blog, video and social posts, each with its audience goal and facts to check. Bring your topic.
  • Three or four content themes, each with the reader it serves
  • A short content calendar sized to your time
  • A draft for each channel: blog, video script or social post
  • The audience goal and next step for every draft
  • A list of facts to check before you publish
  Source: Michael Sitarzewski and Agency Agents contributors.
• Social post calendar and draft writer: Name your platforms and goal. Get a content calendar and draft posts for those platforms.
  • A content calendar
  • Drafted posts for each platform
  • A topic mix
  • A reply and comment triage routine
  Source: Corey Haines.
• Blog post writer: Write a blog post from a topic. Get a how-to, list, opinion or case study with an outline, a hook and a call to action in your brand voice.
  • A chosen post format with reasons
  • A section-by-section outline
  • A full draft with hook and call to action
  • Title and meta text suggestions
  Source: Burhan Sebin.
• Video content planner: Plan your video content: pick a niche, write YouTube and short video scripts, and turn one long video into clips. Give it your goal and audience.
  • A channel plan with content pillars
  • Video scripts
  • A repurposing plan from long to short
  • Title and search tips
  Source: Alireza Rezvani.
• Brand profile builder: Share your website. Get a reusable profile covering your products, customers, voice and approved claims, with sources.
  • A folder of eight plain files, from a start file for your AI to a claims list and a change log
  • A tag on every fact, and every claim marked approved, pending or banned
  • A two-sentence diagnosis of your biggest gap, and a list of what's missing and who can answer it
  • A short slice for your next step, if you name one
• Gary Vaynerchuk: Plan useful content or an audience launch using Gary Vaynerchuk’s public approach. Fit the format, give value before asking and learn from real responses.
  • Your problem worked on the way Gary Vaynerchuk would: their questions, their method, their push-back
  • The answer or the work, in Gary Vaynerchuk's voice, using their ideas by name
  • Anything that goes beyond their public record, marked
  • One suggested next step

Tasks you can use it for

• You have one idea or announcement and need drafts for several channels.
• You need a month of content built on three or four topics your customers care about.
• You have a long piece and want it turned into posts and a video script.
• You want your brand voice to stay steady from blog to social.

Limits to check before starting

• You want posts for one platform only. Use the LinkedIn content writer or the TikTok content planner.
• You want to write from a search keyword. Use the Keyword to post outline writer.
• You need ad or sales page copy. Use the Fact-based ad copy writer.

Best way to use this role

Give it one clear outcome, the actual files and a definition of done. Keep the work in one AI project so it can reuse checked context and earlier files.

• Download the pack from this page and add it to your AI as a skill. If you can't, paste SKILL.md, then references/source-agent.md, into a new chat. Claude, ChatGPT and Gemini all work.
• Paste what your business does, who you write for and the idea you want to build on.
• List your channels and your weekly time. Paste two or three of your own posts so it can match your voice.
• Say: "Make a content plan and one draft per channel. Use only the facts I gave you. List what to check."
• Read the themes first. If a theme isn't something your customers ask about, say so and ask for new ones.
• Edit each draft in your own words, check every fact on its list, then publish it yourself.

Read it as data

Read the complete role setup as JSON. Connect your AI to the AI Blocks MCP library and read aiblocks://roles/marketing-content-creator for its role instructions and pinned sources.

This is a prepared AI role. No task has run. Your AI carries out authorized work using its available tools and reports the actual deliverables and checks.