AI Blocks › Make an offer people want
Subscription offer designer
Give it price, margin and cash. Get a subscription offer and your max CAC.
Subscription offer designer is a free AI skill for the job "Make an offer people want". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks · Level: advanced · Thinking: high
What it does
A flat "save 15% when you subscribe" gives nobody a reason to subscribe today. The brands that win subscribers build a set of benefits instead: a bigger cut on the first order, a small one for life, a bulk ladder, gifts that help the customer use the product, and sometimes a prepaid plan. The reward is that a subscriber is worth more over time, so you can afford to pay more to win one. The cost is that you often lose money on order one. This skill checks the case with your own numbers first, then checks cash, because many small brands run out of cash on this play. It then designs the offer, models margin on order one and from month two separately, and gives you a maximum CAC from lifetime value. It lists every place the offer must appear so nothing contradicts it, and a plan to test…
You give it
- Price, product cost, landed cost and shipping by pack size
- How long one unit lasts and how long buyers need to see a result
- Your reorder rate, and the month-6 value of subscribers against one-time buyers if you have it
- Cash available and how many months you can wait for payback
- Your current subscribe discount, take rate and CAC, and ideas for low-cost gifts (optional)
- Your results (optional)
You get
- An offer sheet: first-order discount, recurring discount, bulk tiers and gifts with cost and shown value
- A three-option product page layout, and cadence and quantity rules
- Maximum CAC from lifetime value, the first-order loss and the cash needed for 90 days
- A test plan, and every place the offer must be said
Use it when
- You sell something people use up and reorder, and want a subscription offer that wins first-order subscribers.
- You want to move from a flat subscribe discount to a real offer with gifts, bulk tiers or a prepaid plan.
- You want to know how much you can spend to win a subscriber, and how much cash you need to fund it.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your price, margin, shipping by pack size, how long a unit lasts and your cash position.
- Add subscriber and one-time value at month 3 and 6 if you have it. If not, say so.
- Read the cash check first. If you cannot fund about 90 days of loss, take the bundle route it suggests.
- Run the offer as a test with a holdout and come back after 90 to 120 days.