AI Blocks › Keep customers coming back
Launch a subscription that pays back, and keep the people who join
Give it your products and orders. Get a priced offer, cancel flow, billing emails and a retention calendar.
Launch a subscription and keep your subscribers is a free AI workflow for the job "Keep customers coming back". It guides your AI through several skills in order, passing each step's output to the next.
Free · No account · Made by AI Blocks · Level: advanced · Thinking: high
What it does
A subscription can lose money on the first order, and then lose the subscriber before it earns that money back. Owners set a discount that feels right, add a cancel button and hope. Many only learn where people leave after months of lost orders. The steps put the sums first. It designs the discount, gifts and plans from your costs, then checks how much you can pay per subscriber and how much cash you need until payback. It builds the cancel flow with one save offer per reason, and the billing emails that sit beside it. After about 60 days you give it your cancel data. It finds where in the subscriber's life people leave and schedules gifts and messages before those points. The cancel flow keeps cancelling easy and legal.
You give it
- Price, product cost, landed cost and shipping by pack size
- How long one unit lasts and your cash available
- Month-3 and month-6 value of subscribers and one-time buyers
- Reviews or the reasons customers give for cancelling
- Your email platform, subscription app and Shopify plan
- After about 60 days, your cancels with dates, order numbers and reasons
- Spreadsheet (optional)
You get
- A subscription offer with first-order and repeat discounts, bulk tiers, gifts and a prepaid plan, and the most you can pay to win a subscriber
- A payback check with the loss on order one, the cash needed, a score out of 100 and a go, slow down or bundles call
- A cancel flow with one save per reason, a pause, win-back and failed-payment emails
- Billing reminder and order confirmation emails for each rebill number, with an A/B test plan
- A churn audit scored out of 100, and a monthly retention calendar with gifts placed before each lapse point
Use it when
- You sell something people use up and reorder, and want to add subscriptions that pay back.
- You already have subscribers but too many cancel after the second or third order.
- You are unsure how big a first-order discount you can afford.
Steps
- Subscription offer designer: Give it price, margin and cash. Get a subscription offer and your max CAC.
- Subscription payback checker: Give it LTV, margin, CAC and cash. Get max CAC, a score out of 100 and a call.
- Subscription cancel flow builder: Give it your cancel reasons and portal options. Get a cancel flow with one save per reason and a failed-payment plan.
- Billing reminder and confirmation writer: Give it your subscription products and gift schedule. Get billing reminder and order confirmation emails that cut cancels.
- Subscription churn audit: Give it your subscription data. Get a score out of 100 for where subscribers leave.
- Subscriber retention calendar: Give it your products and sending habits. Get gift timing, send rules and a monthly subscriber calendar.
How to use it
- Download the handoff pack. It's a zip with HANDOFF.md and every skill file this workflow uses.
- Give the folder to Claude (in Claude Code, or as files in a Claude Project) and say "Follow HANDOFF.md".
- Give it real cohort numbers for month 3 and month 6. Without them the payback check will not score the plan.
- At the first pause, put the subscription live and let it run for about 60 days. Then export subscriber and cancel data.
- At the second pause, pick the lapse points the audit flagged and export the orders of subscribers around those dates.