AI Blocks › Read your ad results
Know which ads to keep, cut and make next
Give it your ad results and brand details. You get what to keep and cut, plus briefs for three new ideas.
Know which ads to keep, cut and make next is a free AI workflow for the job "Read your ad results". It guides your AI through several skills in order, passing each step's output to the next.
Free · No account · Made by AI Blocks · Thinking: high
What it does
An ad results export is a wall of numbers, and it doesn't say what to make next. Teams often react to one number, or make more of whatever they made last month, and miss the buyers and reasons they've never tried. This workflow reads the export first and works every figure out from the totals: return on ad spend, cost per sale, click rate. Any group figure shows the rows it adds up. It writes a short report with three ranked actions and the one worry it can't resolve. Then it maps your past ads by the buying moment, the value they lead with, how much the buyer knows, how they open and their format, and ranks the five biggest gaps. Next it briefs three ideas, each aimed at a different doubt, with three versions that each open on a different first frame. Last, it writes opening lines and scores…
You give it
- Your ad results export, one row per ad with spend, clicks, sales and revenue
- Your brand file, with your buyers, offers and the claims you can make
- Reference ads (optional)
- Customer words (optional)
- Competitors (optional)
- Ad copy (optional)
You get
- A short report with the numbers per ad, three ranked actions and one open worry
- A map of what your ads haven't tried yet, with the five biggest gaps ranked
- A brief for three new ideas with three different versions each
- Opening lines for the new ads, each scored out of 4 with a fix if it's weak
Use it when
- A month or a campaign has ended and you need to decide what to make next.
- Your results are flat and every new ad looks like the last one.
- You're handing work to a designer or video maker and need a brief they can follow without questions.
Steps
- Ad results report writer: Paste two periods of ad totals. Get the one-line answer, what changed and three ranked actions.
- Untried ad idea finder: Paste your past ads and brand file. Get a gap map and five untried ad ideas to test.
- Ad test brief writer: Paste your brand file and results. Get three ideas, nine designer-ready versions and questions for the founder.
- Ad opening writer and reviewer: Share your buyer and product facts. Get ten ad openings, or a scored review of your own.
How to use it
- Download the handoff pack. It's a zip with HANDOFF.md and every skill file this workflow uses.
- Give the folder to Claude (in Claude Code, or as files in a Claude Project) and say "Follow HANDOFF.md".
- Have your inputs ready. Export your results with one row per ad (spend, impressions, clicks, purchases, revenue, days live and each ad's opening line), plus your brand file. Add the previous period and your targets if you have them.
- It works step by step and saves each result. Read the report's three actions first, then check the gap map before you use the brief.
- Give the brief and the scored opening lines to whoever makes your ads.