AI Blocks › Make an offer people want
A free score that brings in leads, and a cheap first step that turns them into clients
Give it your business and buyer. Get a free checker, a cost-per-lead rule and a paid first step.
Turn a free checker into leads and a first sale is a free AI workflow for the job "Make an offer people want". It guides your AI through several skills in order, passing each step's output to the next.
Free · No account · Made by AI Blocks
What it does
Services are hard to sell cold. Buyers do not know they have the problem, so an ad for the fix gets ignored. A free score fixes that: five questions, a result, and a reason to want help. But a checker that brings in the wrong people costs more than it earns, and a lead who never pays anything rarely turns into a client. The steps cover all three gaps. First it plans the checker: the problem, five questions at most, the score, what each band says and where the email ask goes. You then run it for a week or two and note spend, sign-ups and how many fit your buyer. The next step works out cost per qualified lead from those numbers, adds friction one lever at a time and sets a stop rule. The last step takes that lead plan and designs a cheap first piece of your…
You give it
- What you sell and who has the problem it fixes
- What a visitor could tell you that shows how big the problem is
- Your ad spend, sign-ups and how many leads fit your buyer, after a run
- Your main offer and its price
- Your brand file (optional)
- Brand brain (optional)
- Your results (optional)
You get
- A free checker with its questions, score, what each band says and where to ask for the email
- Cost per qualified lead, which campaign wins and the friction to add, one lever at a time
- A stop rule and one qualifier line to use in the ad, page and form
- A cheap first piece, a booked second meeting and the pitch for your main offer
Use it when
- You sell a service or a high-ticket product and cold ads do not work.
- You have a free offer that brings in leads who never buy.
- You want a first step that is cheap but filters out bargain hunters.
Steps
- Free diagnostic tool planner: Describe your business and buyer. Get a free checker that shows the problem you fix, with a score and a sign-up step.
- Lead generation cost planner: Paste your campaign numbers. Get cost per qualified lead, the friction to add one step at a time and a stop rule.
- Paid first step planner: Paste your offer and lead plan. Get a cheap first piece, a booked second meeting and the upsell to your main offer.
How to use it
- Download the handoff pack. It's a zip with HANDOFF.md and every skill file this workflow uses.
- Give the folder to Claude (in Claude Code, or as files in a Claude Project) and say "Follow HANDOFF.md".
- Describe your service and buyer. State one problem you can really fix.
- When it pauses, build the checker, run it for one to two weeks and bring back your spend and sign-ups.