Article-style image ad writer
Paste your idea and its landing page. Get an article-style ad, an image brief and a page check.
Article-style image ad writer is a free AI skill for the job "Write ad copy". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks · Tested
What it does
An advertorial is an ad written like an article. In an image ad, it looks like a news item, a "3 differences" list or a side-by-side comparison. It works for buyers who know their problem and want it explained. It fails in three common ways: the headline turns into a tagline, the page never gives the explanation the ad promised, or the ad pretends to be real reporting. That last one costs trust, and in the US the FTC treats ads dressed as independent content as deceptive. This skill first checks the format fits, and asks for the page people will land on, since the format only works with one. It splits the work: the ad holds the headline, the problem and the promise of an answer, and the page holds the full explanation, proof and offer. The headline reads like an editor wrote it. The main text tells a…
You give it
- Your selling idea, or an existing ad to reshape (attach its image; your AI can see pictures)
- Brand facts, customer words, product facts, kinds of competitor, approved claims and proof
- The page the ad links to, or a note that there isn't one yet
- How aware the buyer is, problem or solution aware (optional; defaults to problem aware)
You get
- The headline for the image, a supporting line, the main text and the headline under the image
- An image brief with the layout, what's shown and the exact words on it
- Notes listing what the page must cover, and claims left out for lack of proof
- A page check on whether the first screen pays off the ad and is labelled where it needs to be
- Any of its own checks the ad still misses, each named
Use it when
- Your buyers know their problem and respond to being told why it happens.
- You want to compare your kind of product with another kind, honestly, without naming anyone.
- You have a longer page (an article, a list or a product page) that the ad can send people to.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your brand facts, including approved claims and the proof you can show.
- Paste the text of the page the ad will link to, top to bottom.
- Write your selling idea in a sentence or two, and say whether the buyer knows the problem or is comparing fixes.
- Read the page check in the notes. If your page doesn't open on the same claim, fix the page before you run the ad.