Google Ads campaign structure planner
Give it your catalogue and markets. Get the fewest campaigns, each with a reason, and a rollout.
Google Ads campaign structure planner is a free AI skill for the job "Run Google Ads". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks
What it does
Stores often split a Google account into many small campaigns. Each campaign learns on its own. If one campaign gets 10 conversions a month, Google models its buyers from just 10 people. Merged with others to reach 90, it learns from far more, and returns usually rise. This skill starts from one campaign and lets you add another only for a real reason: brand versus non-brand, country, a different margin or a different product category. It also covers Search ad groups, Performance Max asset groups, a feeder pair, naming and a 90-day rollout. Below about 30 conversions a month in total, it keeps the structure to the minimum.
You give it
- Your current campaigns, with 30 days of spend and conversions
- Product categories, with gross margin for each and stock grades (new, core, clearance)
- Countries you sell in and their currencies
- SKU count and, if you have it, your grade C (clearance) stock list
You get
- A target map of campaigns, with a commercial reason for each
- A list of campaigns to merge or delete
- A naming pattern and Performance Max asset group plan
- A 90-day rollout and, if it helps, a portfolio bidding note
Use it when
- Your account has many campaigns and each gets only a few sales.
- You are adding a new country, collection or clearance range and need to know where it goes.
- You want one clear map of campaigns before an audit or a hire.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your campaign list with 30-day spend and conversions.
- Paste your categories with margins, stock grades and countries.
- Read the merge list first. Merge before you add anything.
- Follow the rollout in slow steps, and check results after each one.