AI Blocks › Write emails that get read
Win-back flow builder
Give it your order gaps and discount room. Get a win-back flow timed to how your buyers actually reorder.
Win-back flow builder is a free AI skill for the job "Write emails that get read". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks
What it does
A fixed "90 days since the last order" rule is wrong for most stores. A coffee shop and a furniture shop do not have the same buying rhythm. A code sent too early gives margin to someone who was about to reorder anyway. This skill works out the right day from your own order gaps. It then builds a short flow: a "it has been a while" email, a reminder, and an offer with a real end time. Offers climb in steps instead of opening with the biggest one. It also checks your list first, since a win-back flow will not work on customers who had a bad experience. A short add-on covers subscribers who cancelled.
You give it
- The average and median days between orders, from your email tool or order data
- Your discount policy and margin
- Best sellers and recent launches
- Support ticket, return and review data for lapsed customers (optional)
- Whether you run a subscription and capture a cancel reason (optional)
- Brand brain (optional)
- Your offer (optional)
You get
- A trigger day and an exit filter
- Three to six email outlines with timing and an offer for each
- A win-back segment definition for extra campaigns
- A short subscriber-cancel branch, if you run a subscription
Use it when
- You send a win-back email at 90 days because that is what the tool suggested.
- Many past buyers have gone quiet and you want a flow to bring some back.
- You run a subscription and want a plan for people who cancelled.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your average and median days between orders and your discount room.
- Check your lapsed list for tickets, returns and 1-star reviews before you build.
- Build the three-email flow first. Add the longer version only if the first one earns.
- Compare reactivated buyers with your own history, not with the benchmarks.