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Product differentiation checker
Paste your product facts and won and lost deals. Get a verdict: truly the same as rivals, or only described badly.
Product differentiation checker is a free AI skill for the job "Plan your strategy". Give the instructions to an AI assistant that supports the required files and tools, then review its output.
Free · No account · Made by AI Blocks · Level: advanced · Thinking: high
What it does
Many teams say "we are the same as everyone else". Often that is not true. The belief usually comes from a short list of causes: the research on customers is thin, people know only part of the product, the team is fixed on the deals it lost, or the target group is drawn so wide that nothing stands out. This skill lists only the rivals that really appear when a buyer compares options. For each one it writes what you do that they do not, in terms of value to a named type of customer. Then it tests the four causes one at a time, studies why good-fit customers chose you, and ends with a verdict. If no group is big enough to serve, it says the product or offer must change, not the words.
You give it
- Facts about your product or service and what it does (required)
- Notes on deals you won and lost, with the reason if you know it (optional)
- Customer words from reviews, calls or surveys (optional)
- Who buyers compare you with (optional)
- Customer words (optional)
- Competitors (optional)
You get
- A short list of the real alternatives, with doing nothing counted
- For each, what you do that they do not, tied to a customer type and why it matters
- A test of the four usual causes of missing your difference
- A verdict, the evidence behind it and the next three steps
Use it when
- Your team says "we have no real difference" and you suspect that is not the full story.
- Sales keeps losing to the same rival and the pitch sounds like theirs.
- You are about to rewrite your website or deck and want to know if the problem is the words or the product.
How to use it
- Start a chat with the skill. Open it if you added it to your AI, or copy it and paste it in.
- Paste your product facts, then your last ten or so won and lost deals, with the reason for each if you have it.
- Add the rivals buyers named and a few customer quotes, if you have them.
- Read the verdict first, then the evidence. Check the facts marked MISSING with someone who talks to customers.
- Run it again after you gather the missing facts.
Workflows that use it
- Find the one claim that sells and show it working
- Monthly lost deal reviewer
- Quarterly competitor sales guide update